The purpose of this brochure was to target customers who use an electronic planner system and inform them of the benefits of using a paper planner in conjunction with their digital planner.
I created mock ups from existing photography to ensure each image was consistent and of a high standard. This meant the customer could see the various planners and their benefits in detail.
Proxima Nova is used throughout in a variety of weights with small adjustments to the tracking and leading. The finished product was wire stitched on 250gsm paper.